Was playing a multi player game the other day with friends, and all 3 of them opened treasure map/silver.
We're all fairly new, and after another couple of turns of them not hitting it and me mocking them for buying a rubbish card I mistakenly blurted out
"Hey, didn't you guys realise there is a Chapel on the board"
Cue all of them instantly realising how handy that would be, buying it the next turn and about 2 turns later they all hit thier treasure maps consistantly.